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Nicki Minaj Mogul Era: Tour Domination, #1 Album, and LOCI


A vibrant digital graphic promoting Nicki Minaj’s 2025 mogul era, featuring pink visuals, sneaker art, and the LOCI x Dopamine drop date."
If the tour, album, and Nicki’s Pink Friday 2 nails weren’t iconic enough — a new Nicki x LOCI sneaker drop is coming — which is a bold, bedazzled statement of pink power that continues to become an instant fan obsession, making their own viral rounds across social media and the world.
Nicki Minaj on stage in a flowing pink gown with a thigh-high slit, holding a sparkling microphone, during her Pink Friday 2 World Tour.

Nicki Minaj continues to redefine the boundaries of artistry and entrepreneurship. Amidst her electrifying Pink Friday 2 World Tour, the rap icon unveiled her latest venture: the “Dopamine” sneaker line, in collaboration with LOCI, launching April 7, 2025. The collection embodies Minaj's bold and vibrant aesthetic, offering fans a sustainable yet stylish footwear option that further amplifies her Nicki Minaj Mogul Era.


This announcement came as Minaj dominated stages worldwide on her Pink Friday 2 World Tour, which commenced in March 2024. The tour’s first leg captivated audiences across North America and Europe, including a standout performance at Oakland Arena on March 1, 2024, grossing over $2.3 million with a sold-out crowd of 13,907.


The second leg launched in Philadelphia on September 4, 2024, and by its conclusion, the tour had grossed over $108.9 million, with 788,124 tickets sold across 70 shows. This solidified Minaj as the highest-grossing female rapper on tour in both 2024 and 2025 — further defining her reign in the Nicki Minaj Mogul Era.


At the core of this mogul era is Minaj’s fifth studio album, Pink Friday 2, released December 8, 2023. A sequel to her debut album, it marked her first studio release in five years and debuted at #1 on the US Billboard 200, earning 228,000 album-equivalent units in its first week — including 92,000 in pure sales. This milestone made her the first female rapper to score three #1 albums on the chart.


Internationally, the album landed in the top ten in Australia, Canada, and the UK, with lead single “Super Freaky Girl” becoming Minaj’s first solo number-one hit on the Billboard Hot 100.


Beyond the stats and accolades, Minaj’s bond with her fanbase — the Barbz — remains stronger than ever. Through candid interactions and empowering messages, she’s built a loyal community that’s celebrated every step of this evolution. The release of Pink Friday 2 and its world tour only deepened this connection.


As the Pink Friday 2 Tour continues breaking records and the Dopamine sneakers make their mark on fashion, Nicki Minaj stands tall as a modern mogul — fearlessly innovative, unapologetically authentic, and always at the top of her game.



A massive crowd of fans captures Nicki Minaj’s Pink Friday 2 Tour performance on their phones under vibrant blue and teal stage lights at an outdoor venue.

A vibrant display of Nicki Minaj's Dopamine sneaker collection with LOCI, showcasing a variety of pink-toned sustainable sneakers arranged in a circular layout on a soft pink background.

Nicki Minaj performs in a sleek black mesh outfit, striking a powerful pose mid-show during her Pink Friday 2 World Tour.

 

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